I had the opportunity to speak at the Bay East Global Connect, a dynamic conference that covered topics such as leveraging global network for more business, how to capture international buyers, the ABC’s of the EB5 Visa, and more. The speakers added so much value to the seminar by offering practical, real-life advice about important issues surrounding global real estate. It was truly an honor to share the stage with the presenters. It was also an honor to impart some of what I’ve learned over the years . My presentation “Doing Business Around the Globe” outlined a few key fundamentals of international real estate:
1- IT IS STILL ALL ABOUT RELATIONSHIPS:
The basic rules of real estate never change. Whether you are interacting face-to-face, engaging someone online, or attempting to communicate over seas, relationships are still the foundation of any successful real estate practice. But since we all have a limited amount of time, we want to be make sure we leave room to invest in those valuable connections.
2- WHERE DO I START IF I WANT TO EXPAND INTO THE WORLD OF GLOBAL REAL ESTATE?
It’s pretty simple– just hang out where your fellow global real estate colleagues are!
Proxio– The International MLS & Global Referral Network
Fiabci— International Real Estate Federation.
CIPS— Certified International Property Specialist
AREAA— Asian Real Estate Association of America
USF REX— Foreign Exchange Services
And remember it is important to engage! There is no benefit in just having global real estate logos on your webpages or marketing material! You should take the next step and meet your global real estate partners in order to begin.
WHERE DO I MEET GLOBAL REAL ESTATE PARTNERS?
Begin by networking!
•Attend their annual conferences
•Volunteer for leadership opportunities
•Meet them during your out-of-area travels
•You will build deep and lasting connections
Yes this WILL require time, and commitment on your part. Expanding your real estate practice globally requires commitment on many levels.
SO WHAT ARE THE OUTCOMES I SHOULD EXPECT FROM THIS TYPE OF COMMITMENT?
• Co-Marketing agreements with Brokers for global properties.
• To feature these global properties in your marketing; print, web and social media
• A position in the minds eye of your audience as the professional to contact for any global real estate needs.
• A much keener awareness of global issues.
And finally…
• ADDITIONAL REVENUE TO YOUR PRACTICE!
THE GLOBAL REAL ESTATE PUZZLE:
Yes, the world of global real estate is a puzzle for you to put together. You will probably start off with a huge learning curve. This is a long term commitment that requires, money to play in the game! You will also need to consider differences like tie zones, language barriers, business custom. Remember to do your due diligence so you go in with an expectation of what to expect.
VALUE TOOLS:
• Skype
• Viber.com
• A book: Kiss, Bow or Shake Hands
• A current passport
• Air miles credit card
• Your wardrobe
• Global currency exchange connection:
(US Forex)
ARE YOU READY TO TAKE ON THE CHALLENGE?
- Coming Soon| 255 Viewpoint Dr, Danville CA - June 17, 2015
- What’s Happening in the Bay Area Real Estate Market? - November 6, 2014
- Coming Soon | 210 Promenade Lane, Danville - October 31, 2014
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