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Evolution of a Media Company

Five years ago, HomeFolio Magazine changed how top-producing real estate professionals do direct mail. By delivering our clients’ messages to 100% of the potential sellers and over 50% of the potential buyers in their local markets, our goal has always been to generate leads by placing our clients in front of more qualified prospects than any other advertising medium.

Inspired by our clients, and a careful assessment of their evolving marketing needs, we’ve expanded our ongoing efforts to serve them better, and to bring them new business. We’re excited to announce an innovative new expansion of our vision and the scope of services we provide–HomeFolio Magazine has evolved into HomeFolio Media.

Our goal is to be a completely integrated, multi-media communications and public relations service for our year-round partners.

Studies show most top real estate professionals realize they need to be more active online, generating original content and posting on social media, but unfortunately, just don’t have the time or comfort level to do so. HomeFolio Media will now perform these necessary tasks for our clients so they can concentrate on more urgent aspects of their business.

Whether you already have a strong online presence, or you have no idea where to start, we can take care of the details and boost your marketing results online and off.

We will continue to provide the power of precisely targeted direct mail, which will now have even greater impact, when combined with our coordinated print and online marketing efforts. In addition to communicating valuable information with new editorial features and departments in our magazine, we harness the power of Search Engine Marketing for you, providing original content, video programming, and an active consistent social media presence.

Original content is the mainstay of a strong online presence and the key to producing results. We handle issues such as optimal keyword density, search engine optimization (SEO), reciprocal links and other critical considerations in building online branding and improved search engine ranking.

Our Content Strategist will work with you personally, and you’ll soon be on your way to increased multi-media exposure and an enhanced image – both crucial in today’s competitive market.

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Kirk Bailey
Owner/Publisher/Chief of HomeFolio Media & Impress Publishing at HomeFolio Media
Specializing in integrated cross channel communications & powerful public relations for real estate professionals direct mail | custom content | video | google juice Kirk splits his time between the SF Bay Area and beautiful Lake Tahoe, NV. He's an avid wakeboarder, snow skier and outdoor enthusiast. Kirk serves others through his membership and support of Rotary International, Free & Accepted Masons and, Shriners International.
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Latest posts by Kirk Bailey (see all)
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